BMW Pickup Concepts: M3 Workshop Trucks and the X7
BMW design history
BMW has built real pickups, including two M3 workshop vehicles and an X7 conversion. Their histories explain the photographs that keep circulating: these were individual projects with specific jobs, rather than announcements of a pickup customers could order.
Updated October 16, 2026
Three BMW pickups, three different stories
| Project | Starting point | Purpose and status |
|---|---|---|
| 1986 M3 Pickup | E30-generation 3 Series Convertible body | One-off parts transporter for BMW Motorsport |
| 2011 M3 Pickup | E93 M3 Convertible | Workshop successor, also used for an April Fools’ announcement |
| 2019 X7 Pick-up | X7 xDrive40i development vehicle | Vocational-training project shown at BMW Motorrad Days |
The first M3 pickup had a factory job
The 1986 project began with a practical problem: moving equipment and parts around BMW Motorsport’s premises in Garching, near Munich. According to BMW’s 2016 M3 history, the team chose an available 3 Series Convertible body because its existing structural bracing suited the conversion.
That origin explains a detail easily missed in photographs. The pickup wore the narrower body of the regular 3 Series, rather than the production M3’s flared fenders. An M3 badge alone does not make its body identical to an M3 coupe.
BMW described more than 26 years of work on the factory premises before retirement. Its later March 2026 prototype retrospective still identifies the E30 pickup as a one-off, with a removable targa roof, and notes its restoration. It was a working vehicle, rather than an unbuilt design sketch.
The 2011 April Fools’ truck was real
The successor created an unusually durable rumor. BMW’s retrospective explains that the workshop conversion was already underway when someone suggested presenting it as an April Fools’ joke. Photographs from the Nürburgring helped speculation spread before the announcement.
The April 1, 2011 release played along, initially presenting another M3 body style. Its final paragraph supplied the crucial qualification: the pickup was an exclusive one-off intended for workshop transport, with no series-development plan.
Under the joke was an actual vehicle. BMW’s 2026 account identifies the donor as an E93 M3 Convertible, with a 4.0-liter V8. The conversion left two seats ahead of the load bed and added a targa roof and a rear window from the BMW M1. BMW also said it obtained road certification, unlike the earlier pickup. That historical certification statement is not a claim about U.S. sale or registration eligibility.
Its load bed was lined with structured aluminium sheeting, according to the 2011 release. That differs from the teak used on the later X7 project.
The X7 pickup was a training project
BMW unveiled the X7 Pick-up for its July 2019 Motorrad Days event. The original announcement credits 12 Munich vocational trainees, working with the Concept Vehicle Construction and Model Technology divisions, with a ten-month conversion of a vehicle returned from testing.
The result kept five seats and used the X7 xDrive40i’s drive technology. Behind the cabin was a teak-lined loading area, measuring 140 centimeters with the tailgate closed and 200 centimeters open. A BMW F 850 GS motorcycle occupied the bed for the presentation.
BMW described a functional, road-legal show vehicle and explicitly said series production was not planned. Those were the terms of the 2019 project, rather than a statement about every future BMW product decision.

What a concept photograph can tell you
These examples show why “real vehicle” and “retail model” are separate questions. A workshop truck can run, carry parts and appear in official photographs without becoming a showroom offering. The dated manufacturer descriptions establish what these three projects were. They do not establish a current price, U.S. specification, towing rating or order date for a BMW pickup.
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